Monthly Archives: October 2016

Startup Culture 2.0

Startup has been a household term since early/mid 90′s when the World Wide Web began to take the world by storm. Triggered by the first graphical browser Mosaic available on all popular platforms, the blossoming of the Web all of a sudden opened up all sorts of business opportunities attracting entrepreneurs to try capitalize the newly born eye-catching medium.

A historically well known place for technology entrepreneurship, the Silicon Valley (or more precisely, San Francisco Bay Area) became an even hotter spot for entrepreneurs to swamp in. Many of these entrepreneurs were young energetic college graduates (or drop-outs) in some science/engineering disciplines who were well equipped to quickly learn and apply new things in the computing area. They generally had a fast-paced work style with a can-do spirit. Along with the youthful work-hard play-hard attitude, the so-called startup culture was born. Sun Microsystems was probably a great representative of companies embracing the very culture back in the dot-com days.

So, that was a brief history, admittedly unofficial, of the uprising of startup culture 1.0.

Setting up an open-space engineering room

Setting up an engineering workspace

Version 2.0

This isn’t another ex-dot-commer glorifying the good old startup culture in the dot-com days that later degenerated into a less commendable version observed today. I’m simply describing the gradual and, to some extent, subtle changes to the so-called startup culture I’ve observed over the years.

Heading into startup culture 2.0, besides an emphasis of fast-paced and can-do, along came a number of phenomenons including long hours, open-space and the Agile “movement”. Let’s dive a bit deeper into these phenomenons.

Long hours

In 1.0, we saw a lot of enthusiastic technologists voluntarily working long hours in the office. What’s different from the past is that long-hours is now often an “involuntary” phenomenon. The mindset that software engineers should be working long hours is so predominant that company management are often obsessed with the picture of all the techies diligently coding and brainstorming in the office. By pushing for long hours in the office, management are in essence commodifying software engineering work to become some hourly-paid kind of mechanical work. In most cases, it’s an unintentional act, but in others it’s often an act of distrust.

The fact is that serious software engineering requires serious brain-work. One can only deliver a limited number of hours of work on any given day in a productive manner. In other words, the actual amount of quality work would not increase beyond a few hours of serious brain-work. If you force the engineers to pull long hours in the office beyond the normal productive limit, you’re not improving actual work done but are instead killing the possibility of them to have any stamina or incentive left to contribute bonus work when they aren’t in the office. Even if they manage to overdraft themselves to deliver some extra work in a productivity-depleted state, they most likely will need to replenish their energy by taking time off the following day which would otherwise be productive time.

Flexibility in work hours and locale

Back in 1.0, general Internet connection speed was slow. It was common for a good-sized company with nationwide offices to share a T1 line as their Internet backbone, whereas today many residential consumers use connections at an order of magnitude faster than a T1. So, in order to carry out productive work back then, people had to go to the office, thus oftentimes you could find software engineers literally camping in the office.

Given the vastly improved residential Internet infrastructure today, much of the engineering work that used to be doable only in the office in the past can be done at home. So, if a software engineer already has regular office presence, there is little to no reason to work long hours in the office. In fact, other than pre-scheduled group meetings and white-boarding sessions, engineers really don’t have to stay in the office all the time, especially for those who have to endure bad commute.

Open space

Open office space has been advocated since the middle of the 1.0 era. Common office cubes used to be 5-1/2 feet or taller in the old days. People later began to explore opening up a visually-cluttered office space by cutting down about a foot from the cube wall, allowing individuals to see each other when standing up while keeping some privacy when sitting down. Personally, I think that’s the optimal setting. But then in recent years, lots of startups adopted cubes with walls further lowered or completely removed, essentially enforcing a multicast communication protocol all the time for individuals. In addition, the vast open view would also ensure constant visual distractions.

Bear in mind software engineers need good chunks of solitary time to conduct their coding work. Such a multicast plus visually distracting environment isn’t going to provide a productive environment for them. It’s understandable for a cash-strapped early-stage startup to adopt a temporary economical seating solution like that, but I’ve seen many well-funded companies building out such workspace as their long-term work environment.


Agile software development has been very popular these days. Virtually every software engineering organization is practicing some sort of Agile process. There are already lots of insights about pros and cons of the Agile methodology out there, so I’m not going to get into it. It suffices to say I like certain core Agile practices like 2-week development sprint, daily 15-minute scrum, and continuous integration which I think are applicable to many software development projects. However, I have reservation in mechanically adopting everything advocated in the Agile methodology. Which aspects of the Agile process are to be adopted for an engineering organization should be evaluated, carried out and adjusted in accordance with engineers skillset, project type and operation environment. The primary goal should be for efficiency and productivity, not because Agile sounds cool.

Insecurity and distrust?

Underneath the phenomenons described above, I think there are some signs of insecurity and distrust when viewed from a certain angle.

For most startups, every penny counts and the high cost of keeping a team of software engineers is well known. Thus it’s understandable that management tend to be nervous about whether their engineering hires deliver work in a timely manner. Long hours in office would help make the management believe that things are moving along at above the average speed. Open space further helps overcome their seeing-is-believing insecurity. Frequent sprints and daily scrums help make them feel that things are constantly being cranked out and status visibility is at its maximum granularity.

If that’s the general sentiment felt by the software engineers, most likely they won’t be happy and the most competent ones will likely be the first to flee. Nor will the management be happy when they don’t see the expected high productivity and find it hard to retain top engineers. The end result is that despite all the rally of fun, energetic startup culture on the company’s hiring web page, you’ll hardly experience any fun or energy there.

What can be done better?


  1. Give your staff benefit of doubt — It’s hard to let go of the doubt about whether people are working as hard as expected, but pushing for long hours in the office and keeping them visually exposed at their desks only send a signal of distrust and insecurity. It’ll only backfire and may just result in some kind of conditional attendance that they superficially attend the office only when they know you’re around. I would also recommend making the work hours as flexible as possible. On working remote, a pre-agreed arrangement of telecommuting would go a long way for those who must endure horrible commute. People with enough self-respect would appreciate demonstrated trust from the management and it would make them enjoy their job more.
  2. Work healthy — Work hard and play hard is almost a synonym of startup culture that we believe fun is a critical aspect in a startup environment. Throwing in a ping pong or foosball table would not automatically spawn a fun environment. In building out a work environment, I would argue that “work healthy” perhaps should replace “fun” as the primary initiative. I think providing a healthy working environment will lead to happier staff, better productivity, and fun will come as a bonus. Common ways to achieve that include ergonomic office furniture, natural lighting, facility for exercise, workout subsidy programs, healthy snacks or even a room for taking naps. Speaking of naps, I think it’s worth serious consideration to embrace it as part of the culture. Evidently, a 15-30 minutes of nap after lunch can do magic in refreshing one’s mood and productivity for the remaining half of the day.
  3. Adopt Agile with agility — Take only what best suit your staff’s skillset, project type and operational environment. Stick to the primary goal of better productivity and efficiency, and add/remove Agile practices as needed. It’s also important that you regularly communicate with the staff for feedback and improvement, and make adaptive changes to the practices if necessary.
  4. Make meetings worth attending — Meetings are common and important activities in pretty much all businesses. But oftentimes meetings aren’t conducted in an efficient manner. One common cause is having too many agendas packed in a single session, resulting in a lengthy and exhaustive meeting. Another common cause is that the host hasn’t prepared well enough in advance. But in many cases when the host did prepare themselves, the meeting could still fail because the participants weren’t demanded ahead to also prepare for it. This is particularly common when the meeting requires input from participants. With unprepared participants joining a meeting, the host will likely have to spend much of the meeting time explaining the obvious during the more productive time of a meeting when participants still have a relatively fresh brain.
  5. Lead by example — Too often are we seeing management handing down a set of rules to the staff while condescendingly assuming the rules don’t apply to themselves. It’s almost certain such rules will at best be followed superficially. Another commonly seen phenomenon is that management rally to create a culture which conflicts in many ways with their actual belief and style. They do it just because they were told they must create a culture to run a startup operation, but they ignore the fact that culture can only be built and fostered with themselves genuinely being a part of it. It cannot be fabricated.


  1. Honor the honor system — There may be various reasons contributing to the commonly seen distrust by the management. Unsurprisingly, one of them comes directly from individuals who abuse some of the employee benefits meant to be used on discretion. Perhaps the most common case is claiming the need for work-from-home with made-up reasons or without actually putting in the hours to work. Well, you can’t blame people’s distrust in you unless you first honor the honor system . For instance, when you do work from home, stick to the actual meaning of work-from-home. Also, making your availability known to those who need to work closely with you would be helpful. One effective way, especially for a relatively small team, would be to have a shared group calendar account designated for showing up-to-date team members availability.
  2. Self discipline — Again, using work-from-home as an example, one needs to have the self-discipline to actually put in decent amount of hours to work. It’s easy to be distracted, for instance by your kids, when working at home, but it’s your own responsibility to make necessary arrangement to minimize any expected distractions. It’s also your obligation to make it clear to your teammates in advance when you will be unavailable for scheduled appointments or what-not.
  3. Reasonable work priority — When it comes to priority in life, nothing compares to one’s family. Not even your job, as you can change job but not your family. So, for unplanned urgent family matters, no one will complain if you drop everything to take care of them. However, that doesn’t necessarily justify you should frequently compromise your attendance to work for reasons like picking up your kids from school, unless that’s a pre-agreed work schedule. Bottom line, if your career matters to you, you shouldn’t place your job responsibility way down your priority list from general family routines.
  4. Active participation — Most software engineers hate meetings, feeling that they consume too much of their time which could otherwise be used for actually building the product. I think if the hosts do their job well in prepping for meetings and the participants also do their prep work with regard to the agendas, most meetings can benefit everyone without any feeling of time being wasted. Even as a participant, attending a meeting without any prep work carrying a feed-me mindset will likely feel tedious and boring, unless it’s just some kind of quick announcement-only meeting. When you’ve prepared before a meeting, chances are that you will be a lot more engaged in the discussion and be able to contribute valuable input. Such active participation stimulates collective creativity and fosters a culture of “best ideas win”.
  5. Keep upgrading yourself — This may sound off-topic, but keeping yourself abreast of knowledge and best-practices in the very area of your core job responsibilities does help shape the team culture. Constant self-improvement will naturally boost up one’s confidence in their own domain which, in turn, facilitates efficient knowledge exchange and stimulates healthy competition. All that helps promote a high-efficiency no-nonsense culture. The competitive aspect presents healthy challenge to individuals, as long as excessive egos don’t get in the way. On upgrading, between breath and depth I would always lean toward depth. These days it’s too easy to claim familiarity of all sorts of robust frameworks and libraries on the surface, but the most wanted technologists are often the ones who demonstrated in-depth knowledge, say, down to the code level of a software library.

Final thoughts

Startup culture 1.0 left us a signature work style many aspire to embrace. It has evolved over the years into a more contemporary 2.0 that better suits modern software development models in various changeable competitive spaces. But it’s important we don’t superficially take the surface values of all the hyped-up buzzwords and mechanically take them as gospel. The said culture should be selectively embraced, adopted and adjusted in accordance with the team’s strength and weaknesses, project type, etc. More importantly, whatever embraced culture should never be driven by distrust or insecurity.